A Subtle online presence for a master of design.

Best known for his series of posters designed for Amnesty International, Woody Pirtle was a partner in the legendary Pentagram design group before forming his own studio. Woody asked me to help translate his seemingly effortless reductionist aesthetic into a clean and responsive website. The result is a clear and elegant design that takes the visitor on a guided tour of the design master’s body of work and keeps the attention where it belongs: on the content. -e